
NBA Names Kalshi and Polymarket Preferred Prediction Market Exchanges
- —Kalshi gains official NBA data and rights to use the league's branding
- —Polymarket receives the same preferred exchange designation
- —The agreement covers prediction markets on NBA games and events
Why it matters: Endorsement from a major sports league lends legitimacy to prediction markets and intensifies competition between Kalshi and Polymarket for retail and institutional users.
Source: The Defiant
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