Exchanges· ★★· bullish·

Bitcoin Japan to buy $1 million of BTC for the first time via subsidiary

  • The initial investment is capped at $1 million (about 155 million yen)
  • Funding comes from a July issuance of convertible bonds with warrants
  • The company changed its name from Hotta Marusho in 2025 after an investment from Bakkt
  • The strategy is long-term BTC holding, not maximizing volume or trading
Why it matters: Another public company is moving to actual BTC purchases after long promises, supporting corporate treasury demand for bitcoin.
Source: CoinDesk Japan