Markets· ★★· bullish·

Toyosa sells first Toyota Hilux paid in bitcoin in Bolivia

  • —Toyosa, Toyota's exclusive Bolivian distributor, sold a Hilux for BTC
  • —Payment option launched September 18 at Expocruz 2026, processed via Towerbank and BitGo
  • —Company calls it the first car sale in bitcoin in Latin America
  • —BTC amount, sale date and buyer undisclosed; claim not independently verified
Why it matters: The deal shows crypto serving as a payment channel for large purchases amid Bolivia's dollar shortage.
Source: DiarioBitcoin