DeFi· ★★★· bullish·

FIFA Collect taps Avalanche blockchain to fight World Cup ticket scalping

  • —FIFA Blockchain is a custom EVM-compatible L1 built on Avalanche tech and run by Modex
  • —More than 100,000 RTBs and over 50,000 Club World Cup tickets issued
  • —Secondary trading volume for RTB and RTT assets exceeded $25 million by mid-2026
  • —FIFA collects a 5% to 15% resale fee on secondary trades
Why it matters: The case shows how blockchain can monetize ticket resale and pull major sports brands deeper into crypto.
Source: Crypto Briefing