Exchanges· ★★· neutral·

Bitcoin miner IREN becomes sponsor of Real Madrid

  • —IREN named official cloud AI partner of Real Madrid
  • —Financial terms of the sponsorship were not disclosed
  • —IREN's self-mining hashrate stands at about 36 EH/s
  • —The company's energy portfolio exceeds 5 GW
Why it matters: The deal shows miners monetizing AI infrastructure and extending their brands beyond the crypto sector.
Source: ForkLog