Polymarket paid 800+ participants to promote esports content on X
- —Participant count grew from 300+ in early August to over 800 within two months
- —Per-post pay ranged from $10 to $300, according to interviewed participants
- —One participant earned nearly $900 in a month from about 12 posts
- —The 'paid partnership' disclosure label disappeared from instructions after late August
Why it matters: The scheme highlights how prediction markets use undisclosed marketing, drawing regulatory scrutiny over advertising transparency.
Source: TokenPost
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