DeFi· ★★★· bullish·

Yoshimoto and SBI to Form Joint Venture for Content Financing via Digital Securities

  • —Yoshimoto and SBI signed a basic agreement to form a joint venture on October 14
  • —The JV will use SBI's security token (ST) platform to finance content
  • —The partners will leverage SBI's ¥100 billion content fund, with Yoshimoto set to invest
  • —SBI established SBI Neo Media Holdings in May 2025 to combine finance and media
Why it matters: A major Japanese media group is entering tokenized assets, expanding security token use beyond traditional finance.
Source: CoinDesk Japan