Exchanges· ★★· neutral·

Ripple expands college sports sponsorship with XRP logo on jerseys and arenas

  • —The agreements cover 69 days, from July 8 to September 15
  • —The University of Kansas was the first to place an XRP patch on the jerseys of all its teams
  • —The University of Florida added the XRP logo to Ben Hill Griffin Stadium
  • —Louisville will place the XRP logo on the Denny Crum Court floor
Why it matters: It broadens XRP brand recognition among a mass audience but does not create real demand for the token.
#XRP
Source: TokenPost
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